 David Fickling and Philip Pullman It may have been a damp, grey evening but there was plenty of sunshine emanating from the NFT cafe at the BFI on Thursday evening. Foot tapping African drum rhythms, bubble machines, cheery faces and mysterious yellow and red striped bags drew the crowds to the launch of a brand new comic the DFC. This new weekly comic for boys and girls - the first of its kind for over 25 years - is an excting enterprise and one that is dear to the heart of publisher David Fickling, who conceived the project. Addressing the packed NFT cafe, he talked about the power of storytelling across different genres and comics as formative childhood reading. He then paid tribute to his hardworking team and the generosity of writers, illustrators and supporters involved in DFCs creation. After speeches Philip Pullman and David Fickling released, over the Thames, 100 balloons carrying tags entitling any child who finds them to a DFC subscription. 'But what does DFC stand for?' I hear you say. Guests had to customise badges with their own suggestions: 'Ducks Fly Cautiously' , Desperate for Chocolate', 'Dogs Fear Cats' . Think you can do better? Add your suggestions using comments. Visit the DFC website www.thedfc.co.uk for subscription details. The first issue will land through letterboxes on Friday 30th May. I am eagerly awaiting mine. I'm sure the DFC will soon become synonymous with 'that Friday feeling'.
 Up and Away! DFCs content is created by world class contributors: young comic artists (John Aggs), graphic novelists (Simone Lia ), experienced illustrators (Nick Sharratt) Hollywood concept artists ( Adam Brockbank of Harry Potter provenance), oral storytellers (Ben Haggerty) and children's authors ( Philip Pullman ). Philip Pullman is currently working on a weekly strip entitled The Adventures of John Blake which will begin in the launch issue. He said, 'I've always loved comics and when I first heard about the DFC, I leapt at the chance of being involved. The chance to work in this wonderfully fluid and exciting form was too good to miss. I've had a lot of fun with the story of John Blake, and I hope readers will enjoy it as well as all the other great things in the DFC.' Also look out for Vern and Lettuce created by Write Away reviewer Sarah McIntyre. Great work Sarah! If you attended this event, we'd love to hear your personal reflections. Who did you speak to? What do you think about DFC? Were comics an important part of your childhood? Add a comment. Tom Gatti in The Times
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